Designing the Digital Future at Porsche

Learn how the separate worlds of vehicle engineering and IT came together at Porsche to reimagine the sports car of the future

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Revolutionary things can happen when pizza is being served. You’ll find out why when you join Porsche visionaries Mattias Ulbrich and Dr. Oliver Seifert for a candid discussion about transforming one of the world’s most iconic motoring brands into a digital-first pacesetter.

As huge technological advances usher in an automotive renaissance, Porsche is moving at top speed to meet the evolving needs of its customers. They are fully focused on making their cars a central element of their buyers’ lifestyle through digitalization, connectivity, and electromobility. This requires business agility, a new mindset, and a new way of working together. It also requires vehicle engineering and software teams to collaborate closely and to harmonize the differing speeds at which they traditionally work. This might have been daunting for any company that is as storied and successful as Porsche.

The most important thing is that you shouldn’t underestimate that the digital world is totally different from the physical world,” says Ulbrich.

But Porsche didn’t let this slow them down. To build bridges between the groups, the company created new opportunities for people to talk, learn, and understand each other. They created the Porsche “Takt,” the heartbeat that synchronizes the teams. They focus on results and communicate the vision in a way that motivates people to visualize opportunities for change.

Says Ulbrich, “If you look right now in a team, you couldn’t distinguish whether a person is from R&D, IT, sales, or marketing. They work together.

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Mattias Ulbrich, Chief Information Officer of Porsche AG and CEO of Porsche Digital
  • Dr. Oliver Seifert, Vice President R&D Electric/Electronics /Porsche AG
  • Interviewer: Michael Clarkin, Chief Marketing Officer, Scaled Agile, Inc.SHOW LESS

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Next: CVS Health Customer Story

CVS Health Tackles COVID Response – SAFe for Healthcare

When empowerment and urgency come together, anything is possible.

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Join four Agile leaders from CVS Health to learn how they banded together to form teams out of existing trains in order to tackle their monumental, and ever-evolving COVID response.

What does it look like when all roles across an operational value stream truly come together without the usual complexity and roadblocks that come with being in a large organization? How did they show up, lead with heart, and truly live their values? And what lessons were learned that other organizations can take away from this extraordinary experience.

Having scaled Agile in place already prior to this happening helps create a lot of clarity and transparency on where we should identify people who already had all the skill sets that we needed to really achieve this. And then it set up like a common language to talk about things like priority and how to sequence work. And honestly just really live the values of SAFe even more so than the process of SAFe which I think is just a beautiful place to be.”

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Caitlin Clifford, Senior Director of Digital Health Services /CVS Health
  • Rebecca Davis, CVS Health Digital Lean Agile Practice Leader /CVS Health
  • Matthew Huang, Senior Product Manager of Immunizations /CVS Health
  • Randy Kendel, Release Train Engineer of Immunizations /CVS Health
  • Interviewer: Michael Clarkin, CMO, Scaled Agile Inc.

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Next: TV Globo Customer Story

TV Globo – Agility Is Transforming the Largest Media Company

How Enterprise Agility Is Transforming the Largest Media Company in Latin America

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TV Globo is Brazil’s largest TV network serving 100 million viewers in 130 countries.

Like many other media companies, Globo needed to accelerate its digital transformation journey. Their waterfall project approach did not support the speed that was needed to meet this challenge. They needed an Agile approach! But how do you implement Agile in a highly complex environment with hundreds of legacy solutions and a silo-based culture?

Both culture and technology had to be transformed. After some small Agile initiatives, TV Globo decided to adopt SAFe. They started bottom-up. The IT Director sponsored their first implementation of SAFe in two main business areas: Commercial and Content Production. The results after the first year of implementation were impressive. Leaving behind their “who is right” or “who is guilty” approach, business and technology areas were able to work more closely with a value-driven approach. The empowerment and engagement that resulted from aligning business and tech around the same purpose and company priorities resulted in significant improvements:

  • 20% cost reduction
  • 24% improvement in employee engagement
  • 86% improvement in customer satisfaction

Inspired by these early results, Globo expanded its practice of SAFe. New Value Streams were implemented in other areas, this time sponsored by the C-level, and Globo is designing its roadmap to expand the implementation throughout the company. It has been an exciting, challenging, and rewarding journey so far!

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Luciana Povoa, Head of Content Production Solutions /Globo

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Next: Deutsche Telekom Customer Story

Deutsche Telekom: Mission Possible – Story of SAFe

The Ongoing Story of SAFe at a Major European Telco

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Deutsche Telekom is one of the world’s leading integrated telecommunications companies, with some 242 million mobile customers, 27 million fixed-network lines, and 22 million broadband lines.

Deutsche Telekom IT has moved from 0 to 130 ARTs in less than three years. Now a new phase is beginning. Here, alignment, consolidation, and relentless improvement take center stage. In this session, Agile coaches Richard Butler and Manfred Becking take you on this journey of highs and lows, what helped or hindered them, and what they learned along the way. Topics include:

  • The results to date around collaboration, speed, transparency, and focus
  • Going forward: fusing and consolidating
  • Transformation learnings:
    • Understanding and Cognition
    • Growing realization of things that need to be done
    • Relativity
    • No speed fits all
    • Need for KnowYou can’t travel to the stars SAFely unless you know how It’s a complex and unique universe – things don’t fit together by chance.
    • Mindset – Agile behavior doesn’t just happen
  • Black Holes:
    • Methodology Disconnects
    • “Resilofication” will occur without alignment
    • No Value-Stream, No Agility
    • If it’s not E2E there won’t be smooth flow
    • Inertia – Where the inertia is the highest, so is the gravity
    • Mirage – You might call it SAFe but it doesn’t mean that it is SAFe
    • It’s the Mindset
    • Linear solutions don’t solve dynamically complex problems

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Manfred Becking, Agile Coach, SAFe Consultant /Deutsche Telekom
  • Richard Butler, Agile Coach, SAFe Consultant /Deutsche Telekom

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Next: Porsche Customer Story

Porsche Lean-Agile Transformation Journey

How the legendary automotive brand approached Lean-Agile Transformation by building the Digital Product Organization

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Porsche leverages the power of using one language for roles, routines, and artifacts as they bring the
Porsche experience into the digital age.

In this presentation by Porsche transformation leaders, you will:

  • Get insights about the transformation approach and setup
  • Learn about the critical success factors at the beginning of the transformation
  • Find out more about over one year of a fully remote transformation experience and remote ART Launches
  • Get to know how the LACE Team handles different transformation velocities within the organization
  • Experience “Porsche Takt” as the Heartbeat of the transformation

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Alena Keck, Senior Manager / MHP – A Porsche Company
  • Jan Burchhardt, Director Digital Transformation /Porsche AG

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Next: ZKH Customer Story

U.S. Airforce / Northrop Grumman – Lean-Agile Mindset

Lean-Agile Mindset & DevSecOps in a Multi-billion Dollar Defense System

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How do you achieve unprecedented communication between contractor, government, and stakeholders in a large acquisition?

Northrop Grumman and US Air Force agile transformation leads describe how they have worked together to leverage SAFe and DevSecOps to scale Agile practices to refine requirements, enable customer and stakeholder collaboration, and facilitate technical planning for the Ground-Based Strategic Deterrent (GBSD) intercontinental ballistic missile (ICBM) modernization program. The development occurs under a multi-billion dollar contract involving hundreds of companies and over 10,000 people across the US.

GBSD’s 50-year mission is vital to our nation’s security and adoption of a Lean-Agile mindset is essential to meeting GBSD’s schedule and capability requirements.

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • David Gellen, Agile Transformation Lead for GBSD /Northrop Grumman
  • Micheal Burkhart, Lead for Agile Transformation of the Ground-Based Strategic Deterrent program /U.S. Air Force

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Next: Kaiser Permanente Customer Story

Kaiser Permanente builds the future of healthcare with SAFe

Reimagined technology and clinical workflows transform home care for members

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Kaiser Permanente is one of America’s leading not-for-profit health care providers and not-for-profit health plans serving 12.5 million members.

Driven by new technologies and evolving expectations for patient convenience, the golden age of care at home may be just around the corner. Reimagined technology and clinical workflows will transform coordinated and patient-centered care for Kaiser Permanente members in the comfort of their own homes.

In this video, Agile coach Steven Archer and IT leader Kari Powelson share their SAFe journey and the “ART” of making SAFe work at KP. They will describe how their Care Delivery Technology Services and Clinical Operations development teams came together to build new software and workflows and set out to prove that KP Care at Home is the future of healthcare and that it can be a great experience for members and clinicians alike.

Presented at the 2021 Global SAFe Summit, October 2021 by:

  • Kari Powelson, Executive Director IT Leader Home Care /Kaiser Permanente
  • Steven Archer, Principal Agile Coach /Kaiser Permanente

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Next: FedEx Customer Story

FedEx – Interview With CIO Rob Carter with Dean Leffingwell

How SAFe and Business Agility helped FedEx respond to the impacts and opportunities of COVID-19

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In this interview with Dean Leffingwell, FedEx CIO Rob Carter shares a rare look inside the world’s largest express transportation company. Rob describes their seven-year journey with SAFe and Agile, their approach to business agility and Lean Portfolio Management, and why alignment between the business and IT is so critical. Turning to the business impacts of the pandemic, Rob described how the company quickly responded to a dramatic increase in package volumes and application demand with a workforce working largely from home with the help of SAFe and Agile.

“One of the things that the pandemic has really presented to us is a set of rapid changes in marketplaces and needs, and frankly, you can’t fake it in the face of something like what we’ve all been through in this crazy world.” —Rob Carter.

Presented at the Global SAFe Summit, October, 2020.

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Next: Chevron Customer Story

Chevron – A Successful SAFe Journey

Customer Interview: What Pandemic? Chevron Trades in Stickies and Yarn and Improves Productivity With a Fully-supported Remote Workforce

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In this interview, Chevron’s Popov Konstantin and Rochelle Tan discuss their SAFe journey and how Chevron was able to successfully navigate the challenges of COVID-19 and improve productivity at the same time. They’ll discuss how SAFe improved employee engagement and accelerated the speed of a massive cloud migration initiative, and how they had to quickly transform from an office-centric environment to a fully remote workforce. You’ll hear about their experiences as an early user of SAFe® Collaborate, lessons learned, and why they may never fully return to the office.

Presented at the Global SAFe Summit, October 2020.

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Next: American Express Customer Story

SAFe at American Express – A Customer Interview

Customer Interview: SAFe at American Express — What it Means to Keep the Trains on Track While Still Debating Value Streams

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Director of Enterprise Agility Success, Oden Hughes sits down with Dean Leffingwell to talk about what it takes to manage and nurture a large-scale application of SAFe at a company like American Express focused on providing the world’s best customer experience. She’ll discuss the challenges of establishing alignment between organizations with conflicting views, and why they run their Lean-Agile Center of Excellence (LACE) as a cost center. She’ll share patterns of success, how they’ve created a tailored approach to improve results, and why success depends on much more than courses, workbooks, and principles.

Presented at the Global SAFe Summit, October, 2020.

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Next: Nokia Software Customer Story